Similarly, daily campaign results analysis by Nestle’s media buyers ensure that campaigns produce the intended effects, such as increased website traffic or higher sales figures. The ultimate goal of a media buyer is to create effective, cost-effective campaigns that reach the right audiences and drive business results. If you are a seasoned veteran with ROAS-shattering abilities or a beginner looking for your first gig, finding the right role as a media buyer is not always straightforward, even with proven experience. Here are the top destinations to coding jobs find a new media-buying job and some secret digital marketing job boards.
- Social media managers need to be creative, strategic, and familiar with the latest social media trends and best practices.
- Platforms like Foreplay can be very useful for saving ads from competitors as well ads discovering new ad ideas from other digital advertising experts.
- In-depth industry knowledge regarding best practices, development, current regulations, and technology, particularly in Sales, Lead Generation, Digital Marketing, and Media Buyer.
- A Facebook media buyer is responsible for deploying ad creative across all Meta advertising channels, including Facebook Ads Platform, Instagram ads, Audience networks, Whats App, FB Messenger, and more.
- If you are a seasoned veteran with ROAS-shattering abilities or a beginner looking for your first gig, finding the right role as a media buyer is not always straightforward, even with proven experience.
- In today’s digital marketing climate, media buyers are in high demand, so you must write a rock-star-level job description to attach a-players to your organization.
TikTok Ads Manager
Southern Subs of Cape Town is looking to hire a Personal Assistant to the CEO. A Personal Assistant will be part of the CEO’s office which will include the SHERQ. Despite the difficulties, media purchasing can be satisfying for those who value a vibrant workplace and the chance to support the success of some of the biggest and most prestigious businesses in the world.
What are a Media Buyer’s working hours?
If you want to take a shortcut, here is a full job description you can copy for your job post. If you are wondering how to run Snapchat ads for your brand, they have a programmatic platform similar to Facebook and TikTok. We’re innovative, fast-moving, and always on trend—and now, we’re looking for a Digital Marketing Manager to take our marketing game to the next level. Lead SEO, SEM, Display, Affiliate, CRM, Content Marketing, and Social Media Marketing, working alongside our channel experts. Some google ad alternatives would be other search engine-focused ad networks such as Bing ads which have traditionally lower volume but may be less competitive. If you decide to become a Google Media Buyer, you will spend a lot of time keyword planning and versioning your creative to work across the various display network sizes.
MEDIA BUYER ( Meta + Google )
The highest-paying cities for media buyers are Burlington, VT, Boston, MA, and Seattle, WA. I invited Ben Dyer, the Head of Growth from Webtopia to share how he and his team used a creative marketing strategy to grow an art DTC business. It is important to remember that hiring a media buyer comes with additional costs, such as your ad spend, sourcing, and creating high-converting advertising creative. More so, the total cost of a media buyer is much higher than their salary or hourly rate alone. Hiring the right media buyer can profoundly affect your business growth; here are the key steps to making sure you hire a good media buyer.
Purchasing ad space on Pinterest is very similar to other digital media platforms. However, the media strategy and advertising creative must be native to the platform. Unlink the broad marketing channels; Pinterest ads work very well for specific industries, such as Home, Gardening, Crafts, and other highly visual products that may have a DIY culture around them. For example, media buyers at companies like PepsiCo, Procter & Gamble, and Omnicom frequently gain industry experience before moving up to more senior positions. Expert knowledge of media planning software and data analysis techniques is also a highly desired skill. The average media buyer salary has risen by $12,585 over the last ten years.
You can start running them from the TikTok ads Media Buyer job Manager, where you can deploy branded ads or “Spark Ads, ” allowing you to run your ad placement on an organic creator account.
Description of job position
- If you decide to become a Google Media Buyer, you will spend a lot of time keyword planning and versioning your creative to work across the various display network sizes.
- With a highly active user base, Snapchat ads can be a great way to build awareness for your brand.
- Hourly wages range from $20.00 to $32.80.Salaries and wages depend on multiple factors including geographic location, experience, seniority, industry, education etc.
- For instance, if a media buyer is trying to reach audiences around the world, they might need to work past normal office hours to make sure their campaigns are successful.
Due to the average demographic on Snapchat, they market their ad product as a great way to connect with young customers. With a highly active user base, Snapchat ads can be a great way to build awareness for your brand. Manage and oversee all marketing activities, including digital marketing, Mail a detailed, updated cv asap to. The graphic shows how employees most often progress in their careers. Click on the name of the position to get to its detail with salary data.